Shuichiro Ogawa
日本語

Design Researcher / Consultant

Shuichiro Ogawa

Bridging design thinking with emerging technology R&D to create environments where people can experiment, learn, and try again.

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Thesis

Researching the conditions that open up human potential.

Analyzing how evaluation systems and institutions affect people's willingness to take on challenges, and researching how to design conditions for second chances.

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  • Conditions for trying

    Under what conditions can people begin to try out ideas that have not yet taken shape?

  • Evaluation and opportunity

    Why does a single evaluation or failure — or age and background — constrain the range of future opportunities?

  • Reframing inability

    What becomes visible when we view inability to act not as a personal trait but as a condition of the surrounding environment?

  • Designing second chances

    How should we design settings and systems so that people can try again?

Practice

Bridging design and R&D.

Leading design consulting (Manager) at a global consulting firm's Design Practice. Connecting design thinking and service design with R&D in AI and other emerging technologies — from strategy formulation to prototyping, business feasibility evaluation (PoC/PoB), and value validation.

Previously led company-wide R&D strategy at an education company, developing new learning services powered by generative AI. Before that, led R&D teams at an IT consulting firm and launched new services and customer success operations at product companies. Teaching creative technology at an art university. PMP® certified.

Design
Design ThinkingService DesignUX Research & User TestingRapid Prototyping
Strategy & R&D
R&D Roadmap PlanningTechnology Seed CommercializationPoC / PoB Planning & ExecutionKGI / KPI Design & Impact MeasurementAgile PM (PMP®)
AI & Data
Generative AI & LLMData Analysis (Python)Analytics Platform (BigQuery)Data Visualization (Looker Studio)
Engineering
Multi-cloud (GCP / AWS / Azure)React / Vue / Next.js / Nuxt.jsFastAPI / Django / Nest.jsPostgreSQL / MySQL / FirestoreDocker / Lambda / FirebaseCI/CD (GitHub Actions)

Selected Work

  • Financial institution BtoC contract process redesign

    Formulated a 3–5 year mid-to-long-term vision. Designed As-Is / To-Be user journey maps and migration roadmaps. Led from UX concept to per-touchpoint screen design.

  • Healthcare app marketing strategy

    Formulated a mid-to-long-term marketing strategy. Coordinated KPI design, requirements definition, user journey mapping, and stakeholder alignment to concretize initiatives.

  • Company-wide R&D strategy

    Formulated a company-wide R&D roadmap targeting 3–10 year business growth and presented it to executives as a technology strategy. Led execution of approved R&D projects.

  • Generative AI in education R&D

    Oversaw end-to-end from technology survey through impact measurement. Rapidly prototyped with Firebase + TypeScript and built an evaluation platform on GCP.

  • Multimodal emotion analysis system

    Developed a system integrating facial analysis via Azure Cognitive Services. Enabled high-accuracy instructor evaluation prediction, reducing instructor management effort by 40%.

  • Peer-effect cohort learning

    Developed and operated a community app on a Firebase + TypeScript serverless stack. Designed peer-influence evaluation algorithms from behavioral logs; outcomes transferred to business unit.

  • IoT / LPWA new business development

    From technology survey (IoT, LPWA, projection mapping) through sensor device, processing platform, and API development to PoC execution.

  • SaaS growth hacking

    Implemented admin panel feature improvements. Early-adopted AWS Athena for log analytics and customer behavior analysis. Established a data-driven improvement cycle with RCT-based impact measurement.

* Visuals are withheld due to confidentiality agreements.

Publications, Talks & Teaching

Papers

  • Educational Effects of Pair Programming with Generative AI for Novice Learners

    New Perspectives in Science Education 15th Ed., 2026 · Peer-reviewed Co-author

  • Evaluating generative art production support through the generative AI chatbot Creative Copilot in online courses for correspondence art university students: A new approach to STEAM education practice

    STEM Education Research Vol.7, 2025 · Peer-reviewed First author

Conference Presentations

  • Learning-by-teaching app development workshop

    JSET Spring 2025, 2025/02 Co-author

  • Utilizing learner personality for online community activation

    JSET Autumn 2024, 2024/09 Co-researcher

  • MEATS Education: Self-driven talent development through vicarious experience storytelling

    RESEARCH Conference 2024, 2024/05 Presenter

  • MEATS Education: Self-driven talent development through vicarious experience storytelling

    INTERACTION 2024 / IPSJ, 2024/03 Presenter

  • R&D of a community platform to enhance sense of belonging

    Japan STEM Education Society, 2023/03 Co-researcher

  • Survey of learning strategies and executive function in correspondence vs. on-campus art university courses

    Japan STEM Education Society 4th Annual Conf., 2021/10 Presenter

Talks & Lectures (13)

  • The power of serendipity — skills for the coming world

    Tokyo Metropolitan Komaba High School, 2025

  • Guidance and advice on educational policy

    Miyoshi Educational Policy Research Institute, 2025

  • Guidance for inquiry-based learning promotion research

    Miyoshi Inquiry Learning Promotion Committee, 2025

  • What does it mean to "work" in future society

    Ueno Gakuen Junior & Senior High School, 2024

  • Inquiry-based learning for future society

    Miyoshi Board of Education Research Report, 2024

  • What is STEAM education for the future

    Kanagawa Prefectural Yokosuka High School, 2023

  • Thinking about STEAM education going forward

    Tokinoki Gakuen High School, 2023

  • Prototyping and user research in service design

    Career Gateway 2023, 2023

  • Experience service design hands-on

    Tokyo University of Technology, School of Media, 2023

  • Potential of generative AI in high school education

    Nagasaki Nanzan High School, 2023

  • Prototyping in service design

    Career Gateway 2022, 2022

  • Creative technology education: practice and outlook

    Creative Technology Forum 2021, 2021

  • New possibilities of ICT support in early childhood education

    30th Japan Society of Early Childhood Education, 2020

Teaching (11)

  • Creative Technology Studio / Art University
  • Information Expression Studio II / Art University
  • Information Design II / Art University (Correspondence)
  • Information Systems I / Art University (Correspondence)
  • Information Expression Studio I / Art University
  • Design Fundamentals II / Art University (Correspondence)
  • Information Systems I / Art University (Correspondence)
  • Information Expression Research / Art University Graduate School
  • Network Studio / Public University
  • Advanced AI Project / Private University
  • High School Science / Public High School

Other

Committee member, Study Group on Accelerating Social Implementation of AI Technologies for Estimating Perceptual Information from Brain Data

Ministry of Internal Affairs and Communications, PRISM Program, 2021–2022

Notes

Research Log

Publishing AI × Design research openly, including the process itself.

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Contact

Let's talk.

Design consulting, new business development, R&D, AI adoption, design theory, and collaborative research — feel free to reach out.

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